لف دانيال برنولي كتاب عام 1738 بعنوان Specimen theoriae novae de mensura sortis (Exposition of a New Theory on the Measurement of Risk),[4] in which the St. Petersburg paradox was the base of the economic theory of risk aversion, risk premium and utility.[5]
One of the earliest attempts to analyse a statistical problem involving censored data was Bernoulli's 1766 analysis of smallpox morbidity and mortality data to demonstrate the efficacy of