علم الإنفوجرافيك Infographic :بتنا

علم الإنفوجرافيك Infographic :

بتنا مؤخراً نسمع كثيراً كلمة ” انفوجرافيك ” تتردد على ألسنة الكثير من رواد المواقع التقنية أو حتى من رواد المواقع العادية التي تتناول عرض بيانات معينة حول موضوع ما بشكل رسومي ، فما هو هذا العلم وكيف يمكن الاستفادة منه أو حتى الدخول في عالمه ، هذا ما سنطرحه بهذا الموضوع .

علم الإنفوجرافيك :

هو فن تحويل البيانات والمعلومات والمفاهيم المعقدة الي صور ورسوم يمكن فهمها واستيعابها بوضوح وتشويق ، وهو أسلوب يتميز بعرض المعلومات المعقدة و الصعبة بطريقة سلسة وسهلة وواضحة للقارئ .
مسميات آخرى شائعة لهذا العلم على المواقع :

انفوجرافيك أو انفوجرافيكس Infographics

التصاميم المعلوماتية Information Design

البيانات التصورية التفاعلية Data Visualization

أنواع الإنفوجرافيك :

انفوجرافيك ثابت : يكون عبارة عن رسم تصويري يشرح شيء معين بشكل ثابت دون الحاجة الى أي تفاعل مع القارئ ، كالمثال التالي :

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انفوجرافيك متحرك : وهو عبارة عن رسم تصويري متحرك يتفاعل معه القارئ وهذا يعتمد على جزء من مفهوم الرسوم المتحركة وقد نراه في بعض مواقع الويب التي باتت تميل الى هذا العلم باستخدام تقنيات الويب المختلفة مثل HTML5 والـ CSS3 لتشرح شيء معين ، وبعضها يظهر على هيئة فيديو يستخدم رسومات الإنفوجرافيك لتمثيل المعلومات ، مثل الفيديو التالي :



فائدة وأهمية الإنفوجرافيك:

تغيير الطريقة الروتينية لعرض المعلومات والبيانات للناس وبالتالي هذا يساعد على تغيير استجابة الناس وتفاعلهم مع هذه المعلومات عند رؤيتها
عرض المعلومات والأفكار بشكل سهل وسلس يساعد على توصيل الأفكار المعقدة بكل بساطة

خطوات تصميم الإنفوجرافيك:

تحديد الفكرة التي ترغب بعرضها للجمهور بشكل بسيط وسهل

تحديد مصادر موثوقة للمعلومات التي ترغب بعرضها وتمثيلها للفكرة المختارة

عمل رسم وتصور مبدئي للرسم يتحدد فيه العناوين الرئيسية والفرعية، الشكل العام، الألوان، طبيعة التصميم

تنقيح التصميم والتأكد من أن كل البيانات والمعلومات التي تم جمعها عن الفكرة قد تم عرضها بالشكل المرغوب به والشكل السليم، إضافة الى التأكد من صحة الرسوم وهل تعبر عن الفكرة المختارة أم لا
الإخراج النهائي للتصميم المرسوم وهل سيعتمد كتصميم ثابت أم متحرك

النتائج (الإنجليزية) 1:

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النتائج (الإنجليزية) 2:

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النتائج (الإنجليزية) 3:

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